Course Syllabus

Fayetteville State University

College of Arts and Sciences

Department of Performing and Fine Arts



Semester: Fall Year: 2003

Course No.: SPEE 310-01 Course Name: Public Speaking Credit Hours: 3

Day/Time Class Meets: MWF 11:00-11:50 Room/Bldg: Butler 236

Instructor: Dr. Jeanie Almeida

Office Location:206 Telecommunications Office Phone: 672-2031

Office Hours: MW:2-4, TTh:11-12, 2-3



A study of the principles of speech composition and delivery, with practice in preparing and presenting various types of speeches. Prerequisite: SPEE 200 or consent of the instructor.



DiSanza, J. R. & Legge, N. J. (2003). Business and Professional Communication: Plans, Processes, and Performance. Needham Heights, MA: Allyn & Bacon.



At the end of the course, the facilitator of learning will:


(1) Demonstrate an understanding of the process of communication in public and professional communication situations.

(2) Demonstrate an understanding of principles of effective public and professional communication including the following:

                        a) the goals of communication in different organizational contexts

                        b) listening and feedback within organizational relationships

                        c) interpersonal networks and organizational politics

                        d) communicating in organizational groups and teams

                        e) audience feedback in a variety of public communication


(3) The student will acquire facility in techniques of preparing and delivering presentations including:

                            a) designing speech outlines

                            b) researching topics

                            c) organizing ideas within a presentation

                            d) creating and using visual aids


(1) Use a variety of formal and informal assessments aimed at meeting program goals and positive student learning including formal exams, formal presentations, peer review and written drafts and outlines.

                    (2) Assess and evaluate performance in public

                    communication situations.



(1) Reflect on and evaluate teaching and learning through class discussion, teacher-student conferences, and self-criticism.


                    (1) Apply new technologies to teaching, learning and

                    research including:                     

                    a) using power point to enhance presentational ability;

                    b) using email to enhance resumes and cover letters;

                    c) using computer word processors to edit and revise speech


                    d) videotaping employment interviews with students;

                    e) using media and graphic aids to enhance presentational ability.


(1) Understand the differences that exist among people and their cultures and the ways in which these differences affect individuals’ view of the world, their values, and their interpretations of the events of their lives.


(1) Collaborate with colleagues, parents, local schools, agencies and the community to support learning and achievement for all students.

(2) Participate in collaborative employment training interviews.


Knowledge INTASC #1

Reflection INTASC #9.4

Technology INTASC #6.13 NCDPI #6.4

Diversity INTASC #3

Collaboration INTASC #10.12, NCDPI #10



Employment Interview     80 points

Resume                             40 points

Cover Letter                     30 points

Electronic Resume           30 points

Sales Presentation           80 points

Sales Outline                    40 points

Proposal Presentation     100 points

Proposal Outline               40 points

Crisis Briefing                 120 points

Crisis Storyboard             50 points

Attendance                        40 points

Midterm                            75 points

Final Exam                        75 points

            Total Points 800 points


B. Grading Scale


A=736-800 points (92-100)

B=664-735 points (83-91)

C=564-663 points (73-81)

D=512-583 points (64-72)

F=below 512 points 63 or less (Academic Failure)

I= Incomplete Must have passing grade to qualify.


Date Wk Topic Assignment

8/20 1 Overview of course; the process of communication Text, Ch. 1


8/25 2 Listening and feedback in organizational relationships Text, Ch. 3

8/27 Interpersonal Politics: Power and sexual harassment Text, Ch. 4

8/29 in organizations

9/1 Labor Day Holiday

9/3 3 Audience Feedback Text, Ch. 6

9/5 Audience Feedback

9/8 Preparing and delivering presentations Text, Ch. 7

9/10 4 Creating and using visual aids Text, Ch. 8

9/12 Sales Presentations Text, Ch. 11

9/15 Outlines Text, pp. 166-72

9/17 5 Sales Presentations

9/19 Sales Presentations

9/22 6 Sales Presentations

9/24 Sales Presentations

9/26 Sales Presentations

9/29 7 Employment Interviews Text, Ch. 2

10/1 Employment Interviews

10/3 Employment Interviews

10/6 8 Employment Interviews

10/8 Employment Interviews

10/10 Employment Interviews

10/13 9 Review for Midterm

10/15 Midterm Chs. 1-4, 6,-8.


10/20 10 Proposal Presentations Chs. 10, 12


10/24 Sign-up for Proposal presentations

10/27 11 Proposal Presentations

10/29 Proposal Presentations

10/31 Proposal Presentations

11/3 12 Proposal Presentations

11/5 Proposal Presentations

11/7 Proposal Presentations

11/10 13 Crisis communication Chapter 13

11/12 Communicating in organizational groups/teams Chapter 5

11/14 Select topic and presentation style

11/17 14 Prepare crisis briefings

11/19 Crisis Briefings

11/21 Crisis Briefings

11/24 15 Crisis Briefings

11/26 Crisis Briefings

11/28 Thanksgiving Holiday

12/1 16 WrapUp and Review for Final

12/3 Last Day of Class

Final Exam is scheduled on Monday, Dec. 8 at 11:00-12:50.


Sales Presentations

Select a product or service and present a 5 minute presentation asking the audience to purchase that product or service. Choose a product or service that your audience is "qualified" to purchase. The presentation should use visual aids and appropriate persuasive strategies to convince the audience.

Employment Interviews

Develop a personal resume and cover letter for a job of your choice. Each student will interview and be interviewed by a classmate for the job. Both partners will critique each others’ interviewing strategies. Employment interviews will be videotaped and evaluated.

Proposal presentations

Ask members of the audience to support a particular proposal in this 5-7 minute presentation. The speech should be extemporaneously delivered and include appeals based on credibility, logic and emotion. There will be a question and answer session with the audience after the presentation. Research is required. Proposals should be methodically developed and include cost benefits analysis and future consequences of implementation.

Crisis briefings

After thorough research, assume the role of a public information officer in an organization experiencing a crisis. Develop a 5-7 minute presentation that responds to the crisis in such a way that public and organizational interests are protected. The speech should adhere to the crisis speaking guidelines outlined in class and the persuasive speaking guidelines outlined during the proposal presentation. Groups of three to five students will be teaming up to produce the crisis presentation.

General Presentation Instructions

Written instructions for each presentation will be given prior to presentation weeks. The speech outline should be handed in on the day the presentation is given as the outline is a part of the overall presentation grade. Audiovisual material is required for all presentations. Oral presentations are evaluated along five criteria:

(1) Organization of the content: presentations should be structured so that major points are highlighted and backed up with sufficient support material. Minor points should strengthen, shed light on, or otherwise enhance major points.

(2) Research material: presentations should be backed up by solid research which should be cited orally and listed in the bibliography in the outline. Sources which presenters can draw upon can vary from textbooks, nonfiction books, journal articles, trade magazines, business and industry handbooks and manuals, newspapers, news programs, documentaries, interviews and concrete personal experience.

(3) Introductions, transitions, summaries and conclusions: effective speakers analyze the audience’s intellectual and psychological needs to construct presentations which attract and hold the audience’s attention throughout the presentation.

(4) Delivery: the speaker should use clear concise language, free of grammatical error, and phrased in an attractive manner. The speaker should project well to the audience, make eye contact, and deliver a well-rehearsed extemporaneous speech. Pacing should be moderate and the allotted time period should be used in an effective manner. Audiovisuals should be well explained and enhance the overall presentation.

(5) Reasoning: the content should be logically well structured and internally cohesive. Arguments should be comprehensible in both a logical and psychological sense. Content should be adapted to the needs of the speaker, the audience and the occasion.


Student presentations comprise the majority of the course although lectures, discussions, and video review and analysis will also be used. Lectures will be used to present material in the text along with handouts. As we have the use of a computerized classroom with media capacity, power point will be used for some lectures and is available for use in student presentations. The VCR unit is also available for student presentations along with a screen which can be used for transparencies, film and other media technologies.


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